A network marketing exec with nearly 25 years of network marketing experience at NBC News is joining WSN as a network marketing director.
The hire comes as WSN expands its efforts to build out its online presence.
WSN’s network marketing team has been focused on building out a portfolio of online platforms for its content partners, as well as offering additional resources to partners in the industry.
Last month, WSN launched a network platform to help partners grow their online presence, which included offering content, content partnerships and marketing automation services.WSN will also be launching a new app and website that will allow partners to connect with advertisers and generate leads.WSNN is a network of more than 100 news outlets that are owned and operated by NBCUniversal and CBS Interactive.
The networks are owned by the Walt Disney Company and Turner Broadcasting.